Ronald Reagan and Boris Yeltsin were two of the most galvanizing and controversial political figures of our time. This book explores how both men overcame defeat early in their political careers and rose to the highest elected offices in their respective countries.

This book explores the political careers of Ronald Reagan and Boris Yeltsin.Ronald Reagan and Boris Yeltsin were two of the most galvanizing and controversial political figures of our time. ""The Strategy of Campaigning"" explores how both men overcame defeat early in their political careers and rose to the highest elected offices in their respective countries.

Reviews

I know of no other study which has so brilliantly examined campaign strategies of such importance across cultural divides. This book should be required reading for everyone who wants to understand modern political strategies in historic context. - Newt Gingrich, Former Speaker of the U.S. House of Representatives ""The lessons of how Reagan and Yeltsin transformed the world are so profound that they go beyond international affairs. Every leader - in business, innovation, politics, and life - should understand them. The campaigns of Reagan and Yeltsin were based on redefining the competition and the issues. This book, using new archival research, will fascinate not only historians but anyone interested in the lessons of leadership."" - Walter Isaacson, President of the Aspen Institute and author of Einstein: His Life and Universe

About the Author

Kiron K. Skinner is Associate Professor of History and Political Science at Carnegie Mellon University, a Research Fellow at the Hoover Institution, and a member of the Chief of Naval Operations Executive Panel and the National Security Education Board. Serhiy Kudelia is an adjunct lecturer and Ph.D. candidate at the Paul Nitze School of Advanced International Studies, Johns Hopkins University. Bruce Bueno de Mesquita is Julius Silver Professor and director of the Alexander Hamilton Center for Political Economy at NYU and a Senior Fellow at the Hoover Institution. Condoleezza Rice is on a leave of absence from Stanford University, where she was a Professor of Political Science and a Senior Fellow at the Hoover Institution. She is currently serving as U.S. Secretary of State.